 MARTY
L. SUAREZ – DIRECTOR BUSINESS DEVELOPMENT / SALES AND
MARKETING
Marty Suarez is
one of the most respected marketing professionals in the Vail
Valley. With over a decade of experience developing and implementing
successful marketing programs in the Valley, Suarez has a resume
that exemplifies return on investment. Her understanding of the
Vail market and buyer is unprecedented.
Prior to joining Borders
Golf Group, Suarez held the positions of Marketing and Sales
Director for Paramonte Private Residences at the Cordillera Lodge & Spa
and Marketing Director for the Cordillera Metro District, the
governing body of the four neighborhoods, three golf courses
and nationally recognized, golf training facility in the Cordillera
community.
While at Cordillera, she was challenged to
cross sell the neighborhood real estate with the Club at Cordillera,
the Cordillera Lodge & Spa, the community amenities and the
Vail Valley lifestyle. Her marketing strategy resulted in a 49%
increase in overall property sales in just one year. Club at
Cordillera membership sales increased 33% with the complete sell
out of memberships to the Cordillera Vail Club in less than 20
days. Custom home sales increased by 34% and the Lodge stays
increased by 55%.
Prior to joining Cordillera, Suarez held
the position of Marketing Director for Brightwater Club, an exclusive
golf community on the western edge of the Vail Valley. At Brightwater
she was integral in generating $30M+ in real estate sales, the
complete sell out of the Founders program for pre-sales, and
she supported developer management with marketing, advertising
and sales reports.
Suarez has also held the positions of
development manager for the Vail Valley Medical Center Foundation
and senior marketing manager for Vail Resorts Management Company.
Suarez holds a Bachelors Degree in Journalism
and Advertising from the University of Georgia.
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