JOSEPH BLAIR PETRASH, CCM, CHA
Prior to forming Borders Golf Group, Mr. Petrash
was President of the Cordillera Group, which owned and operated
golf communities throughout the United States.
Petrash was appointed President of Cordillera
Club Properties, LLC in March 2005. In this position, Mr. Petrash
was responsible for the operation of four high-end golf developments,
located in Colorado and California.
Prior to this position, Mr. Petrash was Executive
Vice President for the Club at Cordillera a 7,500 acre mountain
community, located in the heart of the rocky mountains of Colorado.
In addition he has been responsible for Catamount Ranch and Club,
Located in Steamboat Springs, Colorado. In this position he was
responsible for the operation of the Clubs.
Since April of 2000, Petrash has been directly
responsible for pre-opening operations, system and policy implementation,
revenue management, member relations, membership marketing and
sales, food and beverage, golf operations and organizational
development.777 Petrash’s operating belief is that “the
Member and Guests always come first”. This is applied in
many ways throughout the Club operations, especially in the service
and hospitality areas. According to Petrash, being available
for the Members is what this business is all about, and his goal
is to have each Member forget the outside world the minute they
pass through the entrance gates. This is always achieved while
balancing the needs of the ownership group.
Prior to joining the Cordillera Group, Petrash
was with Lakewood Country Club and Marin Country Club where he
held the position of Chief Operating Officer. In addition he
has previous experience in executive hotel and restaurant management.
Petrash earned a Bachelors of Arts degree
in hospitality Management from Florida International University
of Miami, Florida. Mr. Petrash is a Certified Club Manager (CCM)
and a Certified Hotel Administrator (CHA). Mr. Petrash is also
President of the Colorado Golf Course Owners Association.
WILLIAM RICHARD TIMKEN, JR. – PRINCIPAL
Bill Timken brings 20 years of successful
sales experience from a career on Wall Street. The prestigious
firms Mr. Timken worked for include Dean Witter, Everen Securities,
and the U.S. equity division of the Royal Bank of Canada.
Over those 20 years, Mr. Timken Bill helped
place dozens of Initial Public and Secondary Offerings with large
and small Institutional Investors. Some of those clients included
Wells Capital Management, Columbia Management, The Capital Group,
AXA Rosenberg, and Franklin Templeton among many others.
Among Mr. Timken strengths are the day-to-day
nurturing of customer relationships in addition to resolving
client issues in a satisfactory way. Mr. Timken’s role
is primarily in due diligence, sales and acquisitions of properties
and management contracts along with working with financial institutions
to obtain financing and development funds.
Mr. Timken holds a Bachelor of Science degree
in Finance from California State University, Hayward. He also
currently holds Series 7 & 63 registration from the SEC.
L. SUAREZ – DIRECTOR BUSINESS DEVELOPMENT / SALES AND
Marty Suarez is one of the most respected
marketing professionals in the Vail Valley. With over a decade
of experience developing and implementing successful marketing
programs in the Valley, Suarez has a resume that exemplifies
return on investment. Her understanding of the Vail market and
buyer is unprecedented.
Prior to joining Borders Golf Group, Suarez
held the positions of Marketing and Sales Director for Paramonte
Private Residences at the Cordillera Lodge & Spa and Marketing
Director for the Cordillera Metro District, the governing body
of the four neighborhoods, three golf courses and nationally
recognized, golf training facility in the Cordillera community.
While at Cordillera, she was challenged to
cross sell the neighborhood real estate with the Club at Cordillera,
the Cordillera Lodge & Spa, the community amenities and the
Vail Valley lifestyle. Her marketing strategy resulted in a 49%
increase in overall property sales in just one year. Club at
Cordillera membership sales increased 33% with the complete sell
out of memberships to the Cordillera Vail Club in less than 20
days. Custom home sales increased by 34% and the Lodge stays
increased by 55%.
Prior to joining Cordillera, Suarez held the
position of Marketing Director for Brightwater Club, an exclusive
golf community on the western edge of the Vail Valley. At Brightwater
she was integral in generating $30M+ in real estate sales, the
complete sell out of the Founders program for pre-sales, and
she supported developer management with marketing, advertising
and sales reports.
Suarez has also held the positions of development
manager for the Vail Valley Medical Center Foundation and senior
marketing manager for Vail Resorts Management Company.
Suarez holds a Bachelors Degree in Journalism
and Advertising from the University of Georgia.
TIM TAAGEN – DIRECTOR OF GOLF DEVELOPMENT AND OPERATIONS
Mr. Taagen is the former Vice President of Golf Course Maintenance at Cordillera
where he was responsible for the oversight of The Mountain Course, The Valley Course,
The Short Course, The Summit Course, The Club at Crested Butte, Catamount Ranch and Club
(Steamboat Springs, CO) and Mayacama Golf Club (Sonoma County, CA). Before joining Cordillera,
Mr. Taagen was the Superintendent of Green Gables Country Club in Denver (CO) and prior to his
tenure there, was the Assistant Superintendent of Cherry Hills County Club. He was also the
Assistant Superintendent at Crooked Stick Golf Club in Carmel, Indiana where he assisted with
the renovation of the Pete Dye-designed course in preparation for the future 1991 PGA Championship.
Mr. Taagen graduated from Penn State University with a degree in Golf Course Maintenance and completed
a superintendent training program at Augusta National Golf Club in Augusta, Georgia.